"*" indicates required fields Are you a new or returning Caorda client?* New Returning Business Name* Do you require* Logo/Branding Services Digital Marketing Services Website Development/Design Services Select All General InformationName of main contact* First Name Last Name *Phone**Email* Position Is the billing contact different than main contact?* Yes No Billing Contact Information* First Last Phone*Email* Position Business Name Website Address Other domain names (click + to add more) Add RemoveOther contacts (click + to add more)First NameLast NamePhone NumberEmailPosition Add Remove Company BrandWhat type of products or services does your organization provide? What is your company’s focus?Which marketing tactics do you practice on a regular basis? (For example: website, blog, business cards, flyers, newsletters, social media design, newspaper or magazine ads, etc.)Do you have a tagline/slogan, elevator pitch, or mission statement?Does your company have a professionally designed logo?* Yes No Is your brand (logo, colours, fonts, graphic styles) consistent throughout all your marketing materials?* Yes No Please upload a digital copy of your logo in vector format (.eps or .ai) if possible. If you do not have a vector file, then please upload a PDF, JPG or PNG of the highest quality available. Drop files here or Select files Max. file size: 150 MB. Does your brand use specific colours? If so, please list their HEX, CMYK, RGB, or Pantone values if available.Which fonts/typefaces do you use in your existing marketing materials, and in your brand? Please specify their name, weight and styles.Please upload a copy of your brand guide if you have one. Drop files here or Select files Max. file size: 150 MB. Do your company’s current marketing materials use consistent branding (your logo, colours, typefaces/fonts, and graphics styles) to strengthen your public recognition?* Yes No Please upload examples of any relevant marketing materials you currently use Drop files here or Select files Max. file size: 150 MB. Will you require logo design services as part of this project?* Yes No What would you like your logo to communicate about your company, products, or services?Have you seen any logos that depict a similar style you’d like to see for your logo? Please add website links. (click + to add more) Add RemoveFile Drop files here or Select files Max. file size: 150 MB. What is the exact wording you’d like for your logo? Will you require an alternate layout for your logo (as in horizontal vs. vertical, with/without text)? Which words best describe the mood/attitude you’d like to convey, i.e professional, modern, artsy, dark, light, moody, fresh, contemporary, etc.? Will you require design services for any other marketing materials, including digital/print ads, business cards, letterhead, etc.?* Yes No Please let us know what materials you will require design services for:Do you also require any of the following services?* Digital marketing services only Website design/development services only Both No other services Audience and MarketWho are your primary competitors?What are their strong suits?Please add your competitor’s website URLs (click + to add more) Add RemoveWhat sets you apart from your competitors?In your opinion, what keywords or phrases best describe the product/service you’re offering?Who is your primary target market? Please list as much information as you can (age, gender, income level, educational level, etc.)Who is your secondary target market? Again, please include as much information as you can.What will your target audience be doing when they land on your site? Obtaining information? Booking an appointment? Making a purchase? Getting in touch?Who is your perfect customer? Describe their “persona” as best as possible.What are your customer’s pain points (issues that your business addresses)? Website PerformanceAre you happy with the performance of your website?* Yes No What do you like most about your website?What do you like least about your website? Digital Marketing & Website ConversionsDo you currently engage in Search Engine Marketing (SEM) efforts using Google Ads, Facebook Ads, Bing, Instagram, etc.?* Yes No Could you please share which networks and their monthly adspend budgets?Do you have experience with Search Engine Optimization (SEO) on the website?* Yes No Could you briefly share your experiences both positive and negative?What do you consider a valuable website conversion? (Such as a phone call, product purchase, contact form submission, etc.)How do you record or measure conversions?What pages do you expect will be your top performing pages?Do you currently have any landing pages that are used specifically for marketing campaigns?How much is the average website conversion worth to your company? How do you expect your perfect customer to land on your website and convert? Describe the ideal journey (would they click an ad, click on a link from an organic search, etc.).What are your conversion goals? (Such as acquire more inbound leads, quote requests, phone inquiries, etc.) Website DesignWhat are your overall goals and objectives for your site?What improvements do you hope to see on the new website over your current site?What visual focal points would you like to see on the homepage? For example: buttons (“book now”), products, news, social media icons or feeds, a blog feed, etc.)What pages on the site do you expect to be your most frequently visited? What are your goals for these primary pages?)List any key items you’d like to see on these specific pages (such as contact forms, news/blog feed, galleries, feature boxes, testimonials, etc.). Please specify the pages on which they should appear.Please provide a list of competitor websites and what you like or don’t like about themWebsite linkComments about website Add RemoveWhat mood/attitude would you like the website to convey?Are there any specific visual elements your design should/should not have (layout structure, other logos, images, video?)Do you have any professional photography or multimedia files available? If so, please describe the quality: Website Structure & ContentWhich main pages will be featured in your new website's menu? For example, Home, About, Contact, Services, Shop, etc.Do you have any new content to add that is not currently on the website? If so, please attach a file here. Drop files here or Select files Max. file size: 150 MB. Do you require content creation/copywriting services as part of your project?* Yes No Website FunctionalityWill your website require any special capabilities or functionality, such as ecommerce, forms, a blog section, forum, member login, subscriptions, or other?* Yes No Please describe your website’s functionality:Will your website’s functionality be achieved with plugins, a third-party integration/service, or custom development?Is there anything else we should know about your website’s capabilities? Final CommentsWhat is your timeline/goal for completion for your project? Do you have any additional information to share or help with the planning process?Who is your account manager at Caorda?* Paul Rauvy Lorne Trish Ryan Lara Not sure CommentsThis field is for validation purposes and should be left unchanged. Δ