Caorda Web Solutions provides creative web site design, digital marketing, seo, custom web and database development, mobile app development, and hosting solutions to a significant client base of small to medium sized businesses. Since 2003, Caorda’s team has been bringing the heat with full end-to-end web services, getting businesses of all sizes online and performing their absolute best. As a testament to our quality of work, Caorda has won the VIATEC Online Strategy of the Year Award and has been nominated many times as a finalist in various categories.
At Caorda, we:
- believe in authentic collaboration
- believe a sense of humour and fun are essential parts of our business
- believe in creating a high-performance culture
Caorda prides itself on being a company that works hard to achieve superior results, while always ensuring there is time taken to foster an enjoyable work environment.
Summary
The primary function of the Digital Marketing Specialist / Copywriter position is to provide Caorda’s clients with digital marketing related strategy and services.
This position is a combination of independent work along with customer facing meetings and communication. It is an important part of Caorda’s service and product delivery, and is key in ensuring a positive customer experience.
Core Activities
- Create and execute digital marketing strategies for Caorda’s clients
- Support the implementation of web projects by ensuring pre- and post-launch SEO considerations are being met and implemented
- Provide content strategy and implementation on web projects
- Produce regular relevant blog and articles for a variety of clients/industries
- Copywriting and web content development
- Set up and manage Google Ads campaigns
- Set up and manage social media advertising campaigns
- Execute social media posting campaigns using the most popular social media platforms
- Produce reports for customers for SEO/SEM campaigns
- Analyze Google Analytics for trends, opportunities and be able to identify issues requiring attention
- Setup and optimize Google Business pages
- Produce and manage email marketing campaigns
- Complete web site audits from an SEO/SEM and usability perspective
- Contact and engage clients on a regular basis to establish and develop rapport within the context of providing SEO/SEM related advice and information
- Coordinate the implementation of multiple tasks and projects at one time
- Establish, communicate, and adhere to budgets and timelines
- Work closely with the entire Caorda team to balance priorities and ensure tasks and projects are completed in a timely manner
- Identify opportunities to provide additional services/sales opportunities to existing/new customers
- Participate in the cohesive social media voice of Caorda, including contributing to blog posts and newsletters
- Assist with the development and execution of Caorda’s marketing and communication initiatives
- Deliver exceptional customer service
Skills We Are Looking For
- Strong understanding of the web, including websites, CMS, SEO, SEM, and Email marketing
- Clear and concise writing and communication techniques
- Understanding of organic SEO principles
- Understanding of Google Analytics
- Experience working with Google Search Console (preferred)
- Strong organizational skills with an ability to balance multiple priorities in a fast-paced, dynamic work environment
- Strong interpersonal skills with an emphasis on customer service
- Ability to focus on the details and manage time/budgets effectively
- Ability to work independently and as part of a team
- Basic experience with HTML and CSS
- Understanding of WordPress
- Experience with Microsoft Outlook, Word, PowerPoint and Excel
Nice-to-Have Skills
- Google Ads experience
- Facebook advertising experience
- Experience with Hootsuite (or other social publishing tool)
- Experience with Mailchimp (or other email marketing tool)
Compensation and Benefits
- We offer a competitive salary, based on your experience
- Health, dental, vision, and other benefits for you and your family
- Profit sharing plan every 6 months
- Three weeks paid vacation
- Bonus vacation time at Christmas
- Team lunches and fun team outings, Friday socials, coffee and pop
If you think you’re ready for a challenge and would like to be part of our team, please send your cover letter (including salary expectations) and resume via email to careers@caorda.com.
Or use the form below.
Apply Today