Posts by: Jason Heckl

24Mar

Print Marketing Collateral: Why It’s Still Essential for Your Brand

Before smartphones and easy internet access, print marketing reigned supreme as a cornerstone of any marketing campaign. Flyers, magazines, billboards, and posters were the norm, alongside TV and radio spots. As businesses began building a digital presence through websites, blogs

SEO Services That Will Boost Your Website’s Visibility

13Mar

By Jason Heckl

SEO Services That Will Boost Your Website’s Visibility

As the owner of a website, you’ve probably heard about the value of search engine optimization (SEO). But what exactly is involved, and what services will help move the needle? This article outlines some of the most important SEO services […]

All About the New Digital Services Tax for Advertisers & How it Works

24Feb

By Jason Heckl

All About the New Digital Services Tax for Advertisers & How it Works

The digital economy is transforming industries, creating trillions in value around the globe, and reshaping the way we live and work. Tech giants like Google, Amazon, and Facebook are amassing unprecedented wealth, but governments around the world are now demanding […]

Learn How to Boost Your Rankings & Fix Your Site with Google Search Console

17Jan

By Jason Heckl

Learn How to Boost Your Rankings & Fix Your Site with Google Search Console

If you have a website but aren’t using Google Search Console (GSC), it’s time to take advantage of one of the best free tools on the inter-webs, period! This amazing tool, designed and offered by Google, allows website owners to […]

18Dec

By Jason Heckl

5 Signs it’s Time to Hire an SEO Expert

Search engine optimization (SEO) is the elusive condition that helps websites gain visibility online. It’s the process of continuously improving your website ecosystem to appeal to both search engines and your visitors, and also encouraging clicks from the search results [&hell

What are Sitemaps and How are They Useful?

17Sep

By Jason Heckl

What are Sitemaps and How are They Useful?

If you’re in the process of building a website, you’ve likely heard of something called a sitemap. In this article, we will explain what it is, why you need one, and how to create one if you don’t already have […]

The Power of Google Reviews + How to Get More

26Jul

By Jason Heckl

The Power of Google Reviews + How to Get More

If you’re a business that relies on the internet to find new prospects, get your name out there, and engage with customers, your reputation means a lot. People look for reviews and recommendations as a means of social proof in […]

How to Optimize Your Search Engine Results to Get More Clicks

15May

By Jason Heckl

How to Optimize Your Search Engine Results to Get More Clicks

If you want to get more clicks in search engines like Google, one of your best options is to optimize what people see when they search. This valuable first impression is called the Search Engine Results Page, or the SERP. […]

19Apr

By Jason Heckl

5 Reasons to Refresh Your Website

When you step back and take an honest look at your website, are you happy with what you see? Or are you disappointed in the out-of-date style and frustrated by the navigation? While these are excellent reasons to consider a […]

14Mar

By Jason Heckl

Understanding AI-Powered Email Threats

It’s 2024, and Artificial Intelligence (AI) and machine learning are completely transforming the way we live, work, and play. And while the promises of yesteryear are being fulfilled when you think about self-driving cars, virtual reality headsets, brain-implants, and ChatGPT,