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Does Your Website Work? Really, Does it Do What You Want it to Do?

28May

Does Your Website Work? Really, Does it Do What You Want it to Do?

Why do you have a website? Your website may look nice, but does it ‘Work’? The answer to ‘why do you have a website?’, should be whatever your single most important conversion action is. That could be: I have a […]

7 Easy Tips to Keep Your Email Marketing From Getting Trashed

26Aug

By Jade

7 Easy Tips to Keep Your Email Marketing From Getting Trashed

We’ve been waxing poetic about email marketing for a good long time, and there’s a solid reason; it works. On the other hand, there is a salty bucket of words dedicated to describing how people feel about spam email. I’m […]

5 Tips for Success on Your Next Web Project

13Jan

By CaordaWeb

5 Tips for Success on Your Next Web Project

So, you need a new website, mobile application, video or brand refresh… Great! There are lots of reasons you might be starting a new project. Maybe you’re starting a new business, or you’re moving an existing business online, or you’ve […]

Choosing Your Content Management System – Consider This

5Dec

By Max Dumonceaux

Choosing Your Content Management System – Consider This

Whether you’re starting a new website, or revitalizing an old one, picking the right content management system (CMS) for your website is one of the most important decisions you’ll make; not for your users, but for your own sake. Choosing […]

Google Warnings About Your Events – Is Your Schema Perfect?

24Mar

By Jade

Google Warnings About Your Events – Is Your Schema Perfect?

Does your business rely on organizing events for courses, music, networking or any other social gathering? If so, then now more than ever you need to ensure your Event Schema is perfect. Why? Because Google is putting some emphasis on […]

Email Marketing Campaign Strategy: Does Your Business Have One?

7Feb

By Dave

Email Marketing Campaign Strategy: Does Your Business Have One?

Every business should have an email marketing campaign strategy, but sending an email blast alone is not enough! You need an email marketing strategy!

Avoid a Leading Cause of Project Failure – Lack of Requirements!

10Jun

By Trish Jackson Mitchell

Avoid a Leading Cause of Project Failure – Lack of Requirements!

Requirements Defined What are requirements? In the web and custom application business – as in most technology-related businesses – requirements are a document (or set of documents) that describe what needs to be developed and how it should work. Is […]

Digital Re-Marketing Ads: What Are They and Is This Strategy Right For Your Business?

12Dec

By CaordaWeb

Digital Re-Marketing Ads: What Are They and Is This Strategy Right For Your Business?

Have you ever noticed brands re-marketing ads to you while you browse online? They are the ads that seem to follow you around online wherever you go. However, do you actually know what these digital “re-marketing” ads are and what […]

SEO vs. Google Ads (SEM) – Which Search Strategy Is Best For Your Business?

8Nov

By CaordaWeb

SEO vs. Google Ads (SEM) – Which Search Strategy Is Best For Your Business?

The Internet is used for many things, but much of our online activities start with a web search. Because of this, Google (who are we kidding, everyone uses Google, right?) gets millions of queries every day, and this has become […]

SEO Video: What are Page Titles and How to Use Them

6Dec

By Dave

SEO Video: What are Page Titles and How to Use Them

The two main goals of a page title. If you want your website to rank highly in Google search, investing some time to write good page titles is crucial. Page titles need to be focused on two goals, help your […]